The Way Out

The Golden Rule of Sales

May 08, 2023 Andrew Logan Season 1 Episode 218
The Way Out
The Golden Rule of Sales
Show Notes

'We don't sell, we share!' - a phrase people love to say from stage.
The problem is but, it's not true.

We sell, like any other legitimate business.
But that doesn't mean people want to be sold.

And there's a very big difference in the actions of someone who's looking to buy, and someone who feels they're being sold